onlinemarketing

I know Iwas supposed to blogging about my Cost Per Action experiment but I ran into a little snag. When you sign up you have to give a telephone number and They Will Call! My cell is on the fritz. So I will be blogging about Back Links today.

Getting links to your site is fundamental to getting visitors, and without visitors all the time, effort and money invested in getting your site up and running, and looking nice is irrelevant. So links are essential to the health of your site, and indeed your business, but all links are not equal in value to your site. Reciprocal links will help, but they are far less effective than one way back-links, i.e. links from another site where you don’t have to link back tothem. These “One Way” back-links will give your site a far greater boost inthe search engine results and bring you more traffic, providing of course that you have chosen good (relevant) keywords for your links. There are many ways of getting these powerful one way backlinks, but mostly you will have no control over the anchor text used (i.e. keywords) in the link, which means their “power” is unfocused and therefore of less use to you in achieving the targeted keyword results you are looking for. For example, submitting your site to website directories can be a very effective way of picking up some high quality one way links from high PRsites, but you will seldom be able to choose the keywords/anchor text used for the link, often ending up with the site name as the link. 

This is not a waste of time, as the Pagerank passed to your site will, with the correct internal linking structure, be passed on to your sites internal pages, helping them to rank better for their targeted keywords. Here are some ways to get links:It’s fairly common for webmasters to now buy or “rent” links to their sites through service like Text-Link-Ads.com, and these services will allow you to choose the anchor text, but they are far from cheap. A link from a PR 8site can easily cost $150+ per month. In fact there is now a business model emerging based on building sites simply to sell these kind of links. Google has also publicly stated that they disapprove of this practice and are actively seeking to downgrade the value of such paid links. This first solution is a monthly subscription that provides a network of highquality blog sites for you to post comments on, including a link to yoursite(s) using your chosen anchor text.  Note: As you make the link yourself, you can also link to internal pages onyour site to improve their rankings as well, which you can’t do withdirectory submissions. It is a manual process, but is easy enough that it can be outsourced fairly cheaply.The Pagerank of these blogs varies, but the links provided are very“natural” in appearance to the search engines, and as you can post uniquerelevant content on market related blogs, the links are highly relevant. You are also limited as to how many blogs you can post to each month, to ensure that the links grow naturally over time, rather than all in one go.You can get these at the backlinksolution.com.

Three Way Back Links (3waybacklinks.com)

The internet marketing market is highly competitive, so it’s hardly surprising that another service with a different twist has popped up from this market.  This is an automated “three way links” system, where you link to site A,which then links to site B, which then links back to you. Whilst this is arguably not as powerful as true “one way backlinks”, it’s still a significant step above one way “reciprocal” linking that is the more traditional method used by the majority of webmasters.  The process is also automated for you, making it very hands off. You can submit up to 20 sites with just one account and you can specify three different anchor texts to be used as the links for each site’s, making  don’t incur any penalties for over use of just one text link keyword or phrase. It is also set up to gradually build up the links over time to make it all appear very natural to the search engines.Betterthanlinks.com is also very good in that its service gives you your own blog on an existing high PR authority site.The site has 833,039 backlinks listed in Yahoo and gets spidered several times a day by all of the major search engines. For example in June 2007Googlebot visited it 14,470 times and Yahoo Slurp 52,436 times, so you can see why it’s an regarded as an “authority” site.Till next time

Rhonda